Lululemon's Align Dupe Swap: The Dupe Strategy Every Brand Should

Lululemon’s popup event converted bargain bin shoppers who were buying dupes online into high-end, luxury legging brand ambassadors.

Lulu who? A cult brand takes on the booming culture of 'dupes

Ads Archives

Blog - Page 3 of 8

18 Best Lululemon Dupes, Tested & Loved by Editors

Melissa Litchfield Social Ads & Funnels (@litchfieldmedia

Lululemon tells consumers why the real thing is better than #dupes - PR Daily

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Lululemon's Brilliant Marketing Strategy to Eliminate Dupes - Big Red Jelly

From Lululemon to Birkenstock, duplicate styles lure holiday shoppers, ET BrandEquity

Melissa Litchfield Social Ads & Funnels(@litchfieldmedia

Campaign of the Week: Lululemon, Dupe Swap

Campaign of the Week: Lululemon, Dupe Swap

Dupes: Foe or Friend?