Wrangler® Signs Country Music Star Lainey Wilson - News

Singer/songwriter and Yellowstone actress will become the face of the denim icon’s fall/winter 2023 collection. GREENSBORO, N.C. — Global denim brand Wrangler® today announced a multi-year collaboration with reigning CMA Female Vocalist of the Year, most nominated female at the 2023 ACM Awards and Yellowstone actress Lainey Wilson. Wilson will be the face of the Wrangler brand’s fall/winter 2023 women’s collection featuring jeans, tops and jackets and will support the brand via campaign imagery, social media content, onstage denim exclusivity and select meet and greet appearances. “I have been devoted to the western lifestyle all my life, and there’s nothing that feels more like home than a pair of Wrangler jeans,” said Wilson. “Teaming up with this brand feels like the perfect fit and there are so many new, exciting and trendy styles for women in the upcoming collection, including my favorite bell bottom flare pieces.” A longtime denim fan, Wilson recently released her highly-anticipated Bell Bottom Country album and headlined the sold out Country with a Flare Tour earlier this year. She will be performing at many festivals throughout 2023, including CMA Fest, Stagecoach, Watershed and Lollapalooza. Wilson also appeared in season five of the hit series Yellowstone, which Continue Reading